Synopsis:

“The Mall” is a fashionable shopping mall with an endless variety of stores, where you breathe an atmosphere created by passion, hard work, family ties and an intricate web of relationships. The soap follows the lives of the various families who work in the mall.
The Ferris, the extremely wealthy owners of “The Mall”, find their lives turned upside down by a series of coups de théâtre: a daughter no one knows about appears out of the blue and her sister takes an instant dislike to her; the stepson returns to take his revenge on his cynical father; two women fall in love with the attractive head of the family but only one succeeds in marrying him...
The Bettinis (Laura works in a boutique, Valerio is a security guard) appear to be an ideal family but the children have to get used to the idea that their parents are separating due to infidelity. Francesca wants to be an actress and to fall in love, but it is difficult to find the right man. Gabriele, a rich lawyer, seems to fit the bill but he falls for her mother...
The Montis, the most humble family, divide their time between the coffee shop in “The Mall” and their charming home. Benedetta, aged 9, lives with her father and grandfather, because her mother has left home. Then one day she walks into “The Mall”...
Elena Novelli returns to Turin to begin a new life. At Centovetrine she meets the owner of the shopping mall, Ettore Ferri. But they do not know that they are father and daughter…. Elena’s mother died just before she saw her and could tell her the truth. Giuliano, by contrast, hates Ettore Ferri and has sworn to revenge his mother who suffered as a result of the former. Instead he falls for the beautiful Elena…
Laura Bettini is having marital problems with her husband Valerio (a good policeman) because she has fallen in love with Ettore. But he has rejected her and now she is lonelier than she has ever been.
Paolo Monti, by contrast, who lives with his daughter Benedetta and his father Ugo, is head over heels in love with Rosa Bettini. But she must find the strength to leave Ivan (Valerio’s brother) who even mistreats her. Ivan is in love with Anita Ferri, Ettore’s beautiful and wicked daughter, who hates Elena and wants to be the most powerful woman in Turin. However one day Anita meets Federico, Laura’s son. He is a good man and wants to become a priest. It is an extremely painful case of love at first sight for Anita.
Gabriele Andreasi is an excellent lawyer who calls Giuliano to work for him. The two become great friends. Gabriele marries Fatima Hazis, a young Somalian girl, even though his father is against the marriage.
Rosa loses the baby she was expecting with Ivan. But she decides to pretend that she is still pregnant and tries to buy a baby from another pregnant woman. Paolo finds out the truth and the plan fails.